How The Magic Is Made

Fresh human-grade ingredients are blended and moulded into small tasty bite-sized nuggets.

Next, we quick-freeze the nuggets to lock in all the natural goodness of the raw ingredients.

Finally, moisture is extracted in a vacuum chamber – with no exposure to heat. Stored at room temperature, no freezing or thawing required.

We begin by mixing a natural blend of meat, fruit and vegetables together with cold water.

The ingredients are then gently pressed under a low temperatures (42-47 °C) for a few seconds, sealing in the natural nutrients and flavours.

The mixture is finally moulded into tasty pellets, to create a complete and balanced diet for your dog.

First, we mix all of the nutritious ingredients together, to create our protein-rich, high-quality kibble component.

Next, in small batches, we freeze-dry high-quality cuts of meat to create the nutritious raw component.

Finally, we combine the high-protein kibble with our pure-protein, Freeze-dried raw nuggets, creating a deliciously nutritious complete and balanced diet with a raw boost inclusion.