Raw food,
made easy

Our freeze-dried and cold-pressed dog food offer all the benefits of raw feeding, minus the mess

A few years ago I was facing a difficult choice between maintaining my busy lifestyle and
maintaining my dog’s raw food diet.

With Ella & Co, I’ve found a way to do both. And now I’m sharing the solution with you.

James Middleton - Founder

What is freeze-drying?

Freeze-drying is a process that removes moisture, allowing your dog’s raw food to retain all its nutritional value while greatly prolonging its shelf life.

The result is a delicious dry nugget that is 100% raw and room-temperature stable. No freezing or thawing required.

Freeze-dried raw food
Stored at room temperature

Made from a human-grade mix of meat, fruit, vegetables and superfoods, Ella’s freeze-dried chicken provides all the goodness of raw in a delicious bite-sized nugget.

80% chicken, 15% fruit + veg, 5% superfoods
Microbiologically raw
Suitable for dogs over 10+ months

our freeze-dried raw food

Cold-pressed food
Stored at room temperature

Made from a human-grade mix of meat, fruit, vegetables and superfoods, Ella’s cold-pressed fish provides a complete and balanced meal all in delicious bite-sized pellets.

49% ocean fish, 40% fruit + veg, 11% superfoods
Suitable for all life stages

our cold-pressed food

Freeze-dried raw food
Stored at room temperature

Made from a human-grade mix of meat, fruit, vegetables and superfoods, Ella’s freeze-dried chicken provides all the goodness of raw in a delicious bite-sized nugget.

80% chicken, 15% fruit + veg, 5% superfoods
Microbiologically raw
Suitable for dogs over 10+ months

our freeze-dried raw food

Cold-pressed food
Stored at room temperature

Made from a human-grade mix of meat, fruit, vegetables and superfoods, Ella’s cold-pressed fish provides a complete and balanced meal all in delicious bite-sized pellets.

49% ocean fish, 40% fruit + veg, 11% superfoods
Suitable for all life stages

our cold-pressed food

Healthy for them, convenient for you

14-day trial

Sign up for a 14-day trial to see if your dog’s a fan. Delivery is on us!

Flexible subscription

Change or cancel your subscription anytime. No strings attached.

Results in 2 weeks

See your bestie’s coat, energy levels (and poos) improve within days.

Flavours for every fussy eater

Keep your dog’s tastebuds on their toes with chicken, beef or salmon.

Freeze-dried raw food - Chicken

£3.05 a day (based on a 10kg dog)

Cold-pressed food - Fish

£1.18 a day (based on a 10kg dog)

Cold-pressed food - Chicken

£1.18 a day (based on a 10kg dog)

100% human-grade

We use the same human-grade ingredients that you put on your plate. No preservatives, no fillers, no artificial nonsense.

OUR INGREDIENTS

Why freeze-dried is better
for your dog

Freeze-dried raw

  • 100% raw, natural ingredients
  • Minimal processing
  • Maximum nutrient retention
  • Great for sensitive tummies
  • Natural meaty taste
  • Lightweight and small carbon footprint
  • Shelf life of up to 3 years

Kibble

  • Contains bulking agents and preservatives
  • Heat-cooked at very high temperatures
  • Many essential nutrients cooked off
  • Difficult to digest
  • Dry, unpalatable texture
  • Heavy and expensive to ship
  • Shelf life of just 1 year

Taste-imonials

“Shiny coat and tiny poos,
what more could you want? 
Brilliant customer service as well. Well done.”

Emma - Mum to Harvey & Frank

“My cavapoo loves the food and she is soooo fussy! It’s so easy to store, on a narrow boat. So life is so much easier!”

Sally - Mum to Lola

“Maxi loves it. It is light and easy to travel with and we are looking forward to new flavours. Thank you, James.”

Anne - Mum to Maxi

Keeping your dog’s carbon pawprint down

Everything you receive in your Ella & Co delivery is either reusable, recyclable or biodegradable.

WHAT YOU’ll GET:

Reusable storage bag and measuring cup

Recyclable & biodegradable packaging and feeding guide