Raw Food,
Made Easy

Support your dog’s health with the power of Freeze-Dried Raw, the innovation of Cold-Pressed, and the balance of Kibble + Raw. Optimal nutrition in convenient, high-quality forms. No refrigeration needed.

I'm on a mission to make all dogs' lives as happy and as healthy as they make ours – starting with the food they eat.

James Middleton, Founder

Meet Our Trail-Blazing
Food Ranges

Did you know high temperatures destroy the natural proteins and nutrients in your dog’s food?
So, we’re embracing the cold…

100% raw

FREEZE-DRIED RAW

Shelf-stable raw meals, freeze-dried for convenience. A complete raw diet for adult dogs. No refrigeration required.

RAW BOOST

KIBBLE + RAW

Winner of “New Product of the Year”, high protein kibble is mixed with our signature freeze-dried raw nuggets. The easiest way to add a raw boost to your dog’s diet.

LOW FAT

COLD-PRESSED

Nutrient-dense food, with natural proteins, oils and botanicals. High in fibre, low in fat.

flavour boost

Freeze-dried raw topper

These meaty sprinkles deliver a burst of palatable flavour for fussy dogs, with a raw nutritional boost.

Our Kitchens

When it comes to your dog’s diet, it can be hard to balance complete nutritious value with convenience.

That’s what spurred us on to explore different methods of preparing your dog’s food – ensuring it offers all the goodness of raw, without the hassle of cold storage!

First-to-market in the UK, we are continually pioneering new freeze-drying and cold-pressing methods in our very own kitchens.